Black Friday did not begin as a day of celebration. According to Britannica, in the 1960s, police officers in Philadelphia used the term “Black Friday” to describe the heavy traffic, overflowing crowds, and general chaos that covered the city the day after Thanksgiving. As the tradition grew, retailers eventually adopted the name and turned it into the unofficial start of the Christmas shopping season, a shift noted in the Encyclopedia of American Culture.
Today, the scale is overwhelming. The Walden University Business Report notes that more than 81 million Americans shopped in stores on Black Friday, and about 87 million shopped online. And according to DemandSage’s annual analysis, online spending alone reached nearly eleven billion dollars last year.
With numbers like that, it is no surprise that shipping slows down, shortages appear quickly and customers often run out of time to find meaningful gifts. Most people know the feeling of watching a package delay notice pop up or seeing an important item sold out just as they reach for it.
That is exactly why shopping early makes such a difference. It gives you peace instead of pressure, choice instead of chance and enough time to choose gifts that reflect your values and your faith.
To help you beat the rush, we are offering an early Black Friday preview. When you spend ninety-nine dollars or more, you receive a free Star of David necklace. The gift is beautiful, but more importantly, it carries meaning. For many believers, the necklace becomes a daily reminder of their love for Israel and their commitment to the Bible’s message.
And early shoppers can choose from thoughtful gifts that bring faith and purpose into the season.
Live Like David Daily Devotional Journal

A daily companion inspired by the heart of King David. Ideal for anyone who wants to grow spiritually and walk with God every day. You can purchase the set by clicking here.
Shiloh Blend Olive Oil (500 ml)

Harvested in the ancient hills of Shiloh, this olive oil brings the flavors of the Bible into everyday cooking. It is a simple way to connect a holiday meal to the land of Scripture. To make a one-time order of olive oil or sign up for a subscription, click here.
Prayer for the State of Israel Aluminum Art

A striking wall piece that carries a heartfelt prayer for Israel. It offers beauty, encouragement and a constant reminder to pray for peace and protection. You can order it in various sizes by clicking here.
When these items are combined to reach ninety-nine dollars, you earn the free Star of David necklace and secure your gifts before the holiday rush begins.
We hope we’ve convinced you that shopping early gives you the upper hand. You avoid the frenzy, find what you actually want, and get reliable delivery while everything is still running smoothly. It turns gift buying from a race into a thoughtful, unrushed experience. You choose with intention, stay ahead of the crowds, and keep the season calm instead of chaotic. And when your order reaches ninety-nine dollars, you also receive the Star of David necklace—a meaningful bonus that adds purpose to your holiday giving.
Shop early. Shop with purpose. And enter the holiday season with peace instead of panic.
Sources
Britannica, “Why Is It Called Black Friday?”
Encyclopedia of American Culture, Retail History Entry
Walden University Business Report, Holiday Shopping Trends
DemandSage, Black Friday Online Spending Analysis